What is Google My Business?
Google My Business is a free tool which enables businesses and organisations to share information on Google Search and Google Maps. It is aimed at businesses which have a physical presence or who sell services in a specific local area.
What information is displayed?
Each Google My Business listing features detailed information about the business. This can include the address, contact details, business category, description, products, services, reviews, photos, videos and 360 virtual tours.
Why is Google My Business important for all local businesses?
For many potential clients, Google My Business is an important indication of the reputation and trustworthiness of a business. Google My Business results feature prominently at the top of the page when someone searches for a local service on Google. These listings are designed to encourage potential customers to visit a website, make a phone call or ask for directions.
Why don't more local businesses make the most of Google My Business?
There are two challenges with Google My Business for many business owners. Setting up the listing correctly can be a time consuming if you want it to be found consistently on Google searches. Maintaining the listing ongoing so that any content remains fresh is a commitment which many business owners cannot sustain over time.
How can you use Google My Business to create a competitive edge?
Google My Business can generate new website traffic, phone enquiries and visits to your premises. This means that optimising and managing the listing can increase your direct bookings and sales revenues.
How can we help?
We work with businesses to optimise and manage their Google My Business listings. This generates new leads for the business and frees up the owner/staff to concentrate on their customers and delivering the service. If you are interested in how Google My Business could help then book a free, no obligation strategy call.